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Shop tart cherry juice concentrate, tart cherry capsules, and more shipped nationwide - 38+ national awards - Since 2001.
Our Most Loved Everyday Essentials
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100 Cherries Per Serving • Glass Bottled • Never Imported
Made from Michigan-grown Montmorency cherries, our concentrate provides approximately 100 cherries per serving. Each small batch is bottled in recyclable glass to prevent plastic leaching and ensure peak quality. We offer the industry’s first sediment-free guarantee—all-natural with no added sugar. Mix 1 oz. with water or smoothies.
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1200mg Per Serving • 5x Antioxidant Power • Joint & Muscle Support
Fruit Advantage Tart Cherry Joint Formula delivers 1200mg of standardized whole tart cherry per serving. These all-natural, vegan-friendly capsules provide 5x the specific antioxidant power of juice, based in specific antioxidant, to help maintain healthy joint function and soothe sore muscles. Gluten-free - deep quantity discounts. Made in the USA.
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Winner of 38+ National Awards • Medium Heat • Made with Michigan Fruit
Upgrade your menu with fruit and gourmet salsa from America's #1 award-winning super fruit brand! With 38+ national awards, our salsa is the gold standard of flavor. Crafted with Michigan-grown fruit, these favorites are perfect for recipe pairing, dipping, or as a unique topping. Enjoy with every meal of the day!
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Michigan-Grown Fruit • Small-Batch Crafted • Versatile Recipes
Elevate your meals with our Award-Winning salad dressings! Made in small batches using as much Michigan-grown fruit as possible, these gourmet dressing are the gold standard of flavor. From our Cherry Poppyseed to Blueberry Balsamic Vinaigrette, enjoy the same quality that has defined our Michigan brand for 25 years. Perfect for salads, marinades, or dipping.
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Cherry, Apple & Red Raspberry • Thick & Rich • Small Batch
Upgrade your grill with premium fruit-based glazes. These Cherry, Apple, and Raspberry sauces are the gold standard of flavor. Crafted with Michigan-grown fruit, these thick, gluten-free sauces deliver a sweet-and-smoky finish perfect for ribs, chicken, or dipping. Handcrafted since 2001.
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No-Added Sugar Options • Michigan Fruit • Handcrafted
From signature cherry jam to creamy apple butter, our spreads deliver authentic, full-taste. We offer a wide selection of juice-sweetened varieties for those watching sugar intake, using only natural fruit concentrates. Perfect for breakfast toast, yogurt, or baking, our jams have been handcrafted with excellence for over two decades.
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No-Sugar Added Options • 100% Whole Fruit • Perfect for Baking & Snacking
Stock your pantry with nutrient-dense Michigan Montmorency cherries, blueberries, and more. Whether you choose our 100% natural, no-added-sugar varieties or our traditional dried fruits, you will enjoy the premium quality that has defined our heritage since 2001. These whole-fruit snacks are perfect for healthy on-the-go fuel or as elevated baking ingredients.
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Michigan-Grown Cherries • Velvety Chocolate • Sinfully Delicious
Indulge in luxurious milk and dark chocolate-covered cherries. These sinfully delicious treats blend velvety chocolate with premium tart fruit for a perfect flavor balance. Rich in antioxidants and handcrafted in small batches, they are the ideal sophisticated gift or personal treat. Experience 25 years of quality and dedication in every bite.
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Tart Cherry • Wild Blueberry • Organic & Vegan-Friendly
Upgrade your daily wellness with our organic fruit powders! Crafted from premium tart cherries and wild blueberries, these versatile powders support healthy joint function* and provide a convenient antioxidant boost. Gluten-free, vegan-friendly, and cost-effective, they easily mix into any food or beverage for natural health benefits on the go. Made in the USA.
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Curated Flavor Pairings • Exclusive Bundle Savings • Michigan-Crafted Gift Sets
Share a taste of Michigan with our curated combo kits! These gift-ready collections feature our most popular flavors, including artisan fruit butters, salsas, and savory bacon jams. Designed for convenient gifting or pantry stocking, each bundle offers exclusive savings on our handcrafted products. Experience premium quality in every thoughtfully selected set.
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The Tart Cherry Health Report • Superfruit Wellness Guide • Nutrition Sheets
Download our collection of expert wellness resources and recipe books! From the Official Tart Cherry Health Report to our Michigan Tart Cherry Recipe Book, these guides provide evidence-based insights and delicious serving suggestions. Access over 25 years of superfruit expertise to support your health journey and elevate your home cooking today.
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Sustainably Sourced • No Additives • Authentic Michigan Flavor
Experience the rich, natural flavor of our 100% pure Michigan maple syrup. Harvested from sustainably sourced trees, this additive-free pantry staple delivers an authentic, Michigan taste. Perfect for pancakes, waffles, or oatmeal, it also adds depth to baking and glazing. Handcrafted with a respect for tradition and quality since 2001.
A Simple Way to Enjoy Better Food—All Day Long
From morning routines to evening wind-downs, Traverse Bay Farms fits naturally into everyday life.
Start your day feeling refreshed and nourished with simple routines that are easy to enjoy every morning.
Light, flavorful additions that help you enjoy lunch and snacks without feeling heavy or overthinking your choices.
Comforting flavors and easy ideas that make dinner and evenings feel more relaxed, enjoyable, and unrushed.
Versatile staples you’ll reach for again and again—perfect for cooking, mixing, sharing, and everyday enjoyment.
Customer Testimonials
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Kelli K.
I have been drinking your cherry juice for the past three years. I have to say I love the taste and your customer service.
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Ken G.
Since retiring a few years back, I have been noticing more little issues. My doctor had some of your tart cherry capsules in her office. She suggested I start taking them. I'm glad I did. They make a difference.
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Brad J.
We visited the your store in Elk Rapids while on vacation and sampled the cherry salsa — wow! The flavor was unexpected in the best way, and we brought a jar home with us. It’s been a favorite ever since.
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Ronnie A.
I’ve been really happy with your tart cherry capsules. They’re easy to take, simple to travel with, and fit perfectly into my daily routine. I like that I don’t have to mix anything or keep them refrigerated.
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Cathy V.
Your maple bacon jam has become a staple in our kitchen. The sweet maple flavor with just the right with everything from breakfast toast to burgers and roasted vegetables. It’s one of those jars we reach for without thinking.
Why America Trusts Traverse Bay Farms
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Made in the USA
Shipped nationwide from our Michigan facility. Purely domestic, purely reliable.
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38+ National Awards
The most awarded superfruit brand in the U.S. Quality recognized since 2001.
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Expertise Since 2001
Family-owned and Michigan-grown. Your trusted wellness partner for a quarter-century.
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100% Pure & Potent
Tart cherry juice concentrate & 1200mg cherry capsules. No fillers—whole fruit power.
Get Free Recipes and Wellness Tips
Get simple recipes, seasonal specials, and wellness tips featuring our award-winning nationally-distributed favorites. Sign up below and we’ll send you helpful ideas you can use right away.