What Does from Concentrate Mean?
Updated: June, 2026
Author: Andy LaPointe - Co-Founder of Traverse Bay Farms
This blog post explains what "from concentrate" means in cherry juice, how it's made, and why Traverse Bay Farms only bottles in glass with a sediment-free guarantee since 2001.
Quick Summary
- Learn what "from concentrate" means in cherry juice
- See how concentrate compares to "not from concentrate" juice
- Understand quality, nutrition, and environmental benefits
What Does "Made from Concentrate" Mean When Referring to Cherry Juice?
Published: April 2023 | Updated: June 2026

What Does "From Concentrate" Mean in Cherry Juice?
Ever wondered what the phrase "made from concentrate" on your juice bottle really means? Many shoppers pause at this label, unsure what "made from concentrate" really means. In truth, it's simply a way of describing how juice is processed for freshness, storage, and shipping.
At Traverse Bay Farms, customers have asked us this question since we opened our doors in 2001. With 38+ national food awards and a commitment to bottling only in glass with a sediment-free guarantee, we've made it our mission to educate customers about what makes juice concentrate unique.
Let's explore the history, process, benefits, and everyday uses of 100% pure Montmorency tart cherry juice concentrate.
(For more background, see our guide on Tart Cherry Juice Concentrate Buyers Guide → )

The History of Juice Concentration
The practice of concentrating fruit juice began in the mid-20th century. Food scientists discovered that by removing water, juice could be stored longer, shipped more efficiently, and later reconstituted for everyday use. What started with orange juice quickly spread to other fruits like cherries, cranberries, and apples.

For cherry juice, concentration made it possible to enjoy Montmorency tart cherries far beyond Northern Michigan summer harvest season. This process preserved the fruit's bold flavor, deep red anthocyanins, and valuable nutrients, giving families year-round access to cherry health benefits. Montmorency vs tart cherry →
How Cherry Juice Concentrate Is Made
1Extraction
Fresh Montmorency cherries are pressed into juice.
2Filtration
Seeds, pulp, and skins are removed for a smooth consistency.
3Evaporation
Through gentle heating, excess water is evaporated. This ensures safety and leaves behind a nutrient-dense concentrate.
The end product is a 68 Brix cherry juice concentrate 7:1 Ratio—the industry's highest standard for quality and potency. What 7:1 concentration means →
Reconstitution: From Bottle to Glass
When you buy cherry juice concentrate, you simply add water back before drinking. This is called reconstitution.
One 16-oz glass bottle of Traverse Bay Farms concentrate makes a full gallon of ready-to-drink cherry juice. That's the equivalent of four store-bought quarts, making concentrate both practical and economical.
Why Traverse Bay Farms Is Different
- Glass Bottled Since 2001: We've never used plastic. Glass protects taste, prevents leaching, and preserves antioxidants.
- Sediment-Free Guarantee: We're the only cherry juice brand in the industry to guarantee your juice will be smooth, clear, and free of cloudy residue.
- USA-Grown Cherries Only: We use as much Michigan-grown fruit as possible and never import cherries.
- Long Shelf Life: Unopened bottles last 20+ months. Once opened, refrigerate and enjoy for 6–8 months.
These standards set Traverse Bay Farms apart and ensure you're drinking cherry juice as it was meant to be enjoyed.
"From Concentrate" vs. "Not From Concentrate"
| Feature | From Concentrate | Not From Concentrate |
|---|---|---|
| Process | Water removed, then added back before drinking | Fresh-squeezed, pasteurized juice |
| Eco-Friendliness | More eco-friendly and cost-effective | Requires refrigeration during transport |
| Shelf Life | Longer shelf life | Shorter shelf life |
| Shipping | Easier to ship and store | Higher cost due to shipping weight |
| Value | Best combination of convenience, freshness, and value | Premium price for grab-and-pour convenience |
Both options can be nutritious, but cherry juice concentrate delivers the best combination of convenience, freshness, and value. What 68 Brix means →
Nutritional Benefits of Concentrate
Research from the USDA and NIH shows that the nutrients in cherry juice—like anthocyanins, melatonin, and antioxidants—remain intact during the concentration process.

Tart cherry juice concentrate supports:
Joint Health
Helps maintain healthy joints* by reducing inflammation and healthy uric acid levels.
Muscle Recovery
Soothing post-exercise soreness for athletes and active adults.
Sleep Quality
Natural melatonin maintains healthy sleep patterns.*
Heart Health
Antioxidants protect against oxidative stress.
Traverse Bay Farms concentrate is always 100% pure—no added sugars, fillers, or preservatives. Learn the most common questions about cherry juice.
Everyday Uses for Cherry Juice Concentrate
Concentrate isn't just for drinking—it's versatile in the kitchen:
- Smoothies: Add a splash for flavor and antioxidants
- Sparkling Water: Mix 1 oz concentrate with 7 oz sparkling water for a refreshing soda alternative
- Teas: Blend into hot or iced tea for a tart twist
- Cooking & Baking: Use in sauces, marinades, or desserts
- Bedtime Routine: Dilute in water before bed to support sleep
This flexibility is part of why concentrate is a favorite for both families and athletes.
Cost Savings of Concentrate
Buying concentrate stretches your dollar further than ready-to-drink juice:
- One 16-oz bottle = 1 gallon of juice
- Replaces four quarts of bottled juice
- Saves money while reducing packaging waste
For households that drink cherry juice daily, concentrate is both economical and eco-friendly.

Environmental Benefits of Concentrate
By removing water before bottling, concentrate dramatically reduces shipping weight and packaging. That means:
- Lower Carbon Emissions: Fewer trucks, fewer trips
- Less Packaging Waste: One bottle makes a gallon, cutting plastic and glass usage
- Eco-Friendly Storage: Glass is infinitely recyclable and safer than plastic
Choosing concentrate supports both personal health and environmental sustainability.
Key Takeaway
"From concentrate" simply means—it means smarter, fresher, and more efficient. At Traverse Bay Farms, every bottle is:
- Glass-bottled since 2001
- Backed by a sediment-free guarantee
- Made with USA-grown Montmorency cherries only
With over 20 years of experience and 38+ national food awards, we're proud to offer the purest, best-tasting cherry juice concentrate available.
FAQs
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Get Started Today
Now you know what "from concentrate" means—it means value, sustainability, and smart nutrition. By choosing Traverse Bay Farms, you're choosing glass-only bottling, sediment-free purity, and USA-grown Montmorency cherries trusted by wellness-minded customers nationwide.
Ready to taste the Traverse Bay Farms difference? Order today and enjoy glass-bottled, sediment-free cherry juice concentrate trusted since 2001.
Explore more guides on cherry juice, antioxidants, and natural health at our Cherry Health Hub.
