Quick Summary
Fresh, tangy, and bursting with color — this Traverse Bay Farms Fresh Cherry Salsa combines ripe cherries, juicy tomatoes, jalapeños, and a splash of Tart Cherry Juice Concentrate for a bold Michigan twist on traditional salsa. Perfect for chips, tacos, grilled chicken, or seafood.
Published: February 2011 | Updated: October 2025

Chef’s Note
This recipe was created one July afternoon in the Traverse Bay Farms test kitchen during peak cherry harvest. We wanted to capture that farm-fresh cherry flavor in something savory. A dash of our Tart Cherry Juice Concentrate gave the salsa its signature ruby color and bright tang. It’s now a customer favorite at our Bellaire store tastings — fresh, vibrant, and uniquely Traverse Bay Farms.
If you're looking to enjoy our nationally award-winning cherry salsa, check this out...
Prep & Yield
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Prep Time: 15 minutes
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Chill Time: 1 hour
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Yield: About 3 cups
Ingredients
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2 cups fresh sweet or tart cherries, pitted and chopped
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1 cup diced ripe tomatoes
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½ cup chopped red onion
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½ cup chopped red or yellow bell pepper
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1 jalapeño, finely diced (seeded for mild heat)
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2 tbsp Traverse Bay Farms Tart Cherry Juice Concentrate
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1 tbsp red wine vinegar or apple cider vinegar
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Juice of ½ lime
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2 tbsp chopped fresh cilantro
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¼ tsp salt (adjust to taste)
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Optional: ¼ tsp cumin for smoky depth
Instructions
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In a medium bowl, combine chopped cherries, tomatoes, onion, bell pepper, and jalapeño.
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Add Traverse Bay Farms Tart Cherry Juice Concentrate, vinegar, lime juice, and cilantro.
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Season with salt (and cumin, if using).
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Gently stir until evenly mixed.
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Cover and refrigerate for 1 hour to let the flavors blend.
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Serve chilled with tortilla chips, grilled chicken, or salmon.
Chef’s Tips & Variations
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Use all tart cherries for a tangier flavor or sweet cherries for a milder taste.
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Add diced avocado before serving for a creamy contrast.
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Spoon over goat cheese or cream cheese for an easy appetizer.
Nutritional Highlight
This salsa provides a natural source of anthocyanins and antioxidants from cherries — making it a guilt-free, flavor-packed addition to any meal.
Behind the Recipe
Traverse Bay Farms was built on celebrating Michigan’s cherry harvest. This recipe honors that legacy — bright, seasonal, and crafted for freshness. Whether enjoyed at a summer BBQ or as a healthy snack, it delivers the perfect balance of sweet, tart, and spice.
People Also Ask
Can I make this cherry salsa ahead of time?
Yes, it tastes even better after chilling for a few hours.
What’s the best cherry to use?
Fresh tart cherries for zing, or sweet cherries for a milder version.
Can I serve it warm?
It’s best served chilled or room temperature to preserve freshness.
How long does it keep?
Up to 3 days refrigerated in an airtight container.
Experience the Flavor
Brighten your meals with Traverse Bay Farms Tart Cherry Juice Concentrate — made using as much Michigan-grown fruit as possible and trusted nationwide for purity, flavor, and award-winning quality.